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Aug 21 2013

Why Process Servers Should be Involved with Social Media (Pt. 2 of 3)

Social Media can be Beneficial

Social Media is new to the legal world, and I predict it’s going to be around for a long time. Though the networks and social media platforms may change, the core conept is here to stay. This week, we’re discussing the current top social media platforms for process servers and those in the legal industry.

To recap Monday’s discussion, we took a look at Twitter and how it can benefit civil process servers, especially as they are always on the move. Some of Twitter’s most beneficial characteristics include that it can help keep you on top of the news, it allows you to network, and you can schedule tweets. Catch up on Monday’s blog to get more information.

 

Today, we introduce the second social media network civil process servers should use, Google+. That’s right! Thought it may seem like a ghost town, Google+ is steadily gaining momentum as one of the fastest growing social media outlets. This blog post from Social Spark highlights 10 reasons why you should be on Google+, but I’m going to discuss the three main reasons why it works best for process servers.

While some may still feel that Google+ has a long way to go, it’s still a valuable social media outlet that is worth using. Here are three reasons why:

+1 For Higher Search Engine Rankings!

Google+ and the +1s that result from users “liking” a post by “+” -ing it strongly affect SEO. The more +1’s that a post/company has, the more likely it will pop up higher in search engine results. The reason is that web crawlers look for relevant information to determine a website’s ranking, and they pay particular attention to +1’s. This is especially beneficial to process servers, and especially local ones. You want your site to appear higher in the results because your potential clients might search “process server in cook county,” or they might even be looking for a specific town, such as “civil process server in Rockford.” By being an active participant in Google+, you are giving your associated website more credibility.  You have a higher probability of being contacted for work for the best process server in Illinois, or wherever you work, if you’re on Google+ and getting +1’s.

So please, be sure to +1 this blog post before you go!

+1 Better Mobile App!

Civil process servers are always on the move, delivering papers, stopping by the courthouse to file documents, and then swinging back to the firm to deliver affidavits. Google + has a mobile app that is not only fast, but it’s also user friendly. You don’t have to worry about stalled loading or loading errors with this app; it works seamlessly and looks even better if you’ve got an Android phone.

+1 Google Hangouts!

Network with your peers or industry professionals in Google Hangouts. Google hangouts combine chatroom features with the ability to get together over video or voice. If someone isn’t at the hangout you can leave them a message. This is definitely one of the most unique features, as no other social media outlet really has a feature quite like this.

There you have it! Google + is an up and coming social media outlet that is sure to be a driving force in the future. Do you want to jump on the bandwagon later or be a trailblazer now? Still hungry for G+ info? Here’s a neat infographic that highlights 20 (+) positive features of Google +.

Thanks for reading! Stay tuned because Friday we’ll reveal the third social media outlet that process servers should be on. Can you guess what it is? Let us know on Twitter or G+!

 

 

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